Not all "natural" products are created equal. If you want to separate the artificial from the authentic, look for the leaf. You'll find it on several of our Sea Pure™ Natural Skin Care products.
This coveted seal is given by the NPA, or Natural Products Association, to products that meet its strict certification guidelines. It represents the highest industry standard for natural product testing.
The NPA rigorously evaluates formulas based on four main principles:
Natural Ingredients: All (or almost all) derived from a renewable resource found in nature
Safety: No ingredients that could pose a human health risk
Responsibility: No animal testing
Sustainability: Use of environmentally sensitive packaging